As we mentioned in our previous post Micro-moments, it’s very crucial to be there for your clients “I-want-to-do” moments. These are the moments where the user is trying to solve a problem and is searching for a particular solution.
A targeted blog post (text and/or video) would be perfect opportunity get your customers come to your site.
Once you have created an amazing content, next step would be content distribution. And a thought out social media posting schedule will get your content more exposure.
Social Media has become the way to engage, involve and spread the word about your company in the most cost-effective way.
It has given voice, ability & leveled the field for smaller designers and enabled them to compete with larger fashion brands with millions of dollars in the marketing budget.
But the drawback is, there is so much noise that you have to consistently innovative with your content and hit your audience multiple times in order to reach them.
Our team has followed the following social media posting schedule for every new piece of content and it has worked well for us.
Follow this regiment and it could help you gain more exposure for your blog posts and drive traffic to your website.
If you have any other recommendations please do let us know and we can share them with our audience.